Ghost Media would like to help make your marketing dollars work smarter.

Show & Tell

          Client Involvement


Planned & negotiated $12 million newspaper ROP, insert and spot broadcast plans for TUESDAY MORNING Stores, discount and accessories retailer with over 700 stores in 250+ markets, 1997-2004. Market analysis and plans for 50 new units per year represented more than half of total units.


Planned & negotiated $5 million network, cable and syndication TV for The Dwyer Group of home service franchise brands including MR. ROOTER, GLASS DOCTOR, AIRE SERV, MR. ELECTRIC and RAINBOW CARPET, 2000-2005. Four season Post Buy Analysis showed delivery of 11% more impressions than planned, or $1.3 million free exposure. Also provided spot broadcast and local plans for franchises throughout the U.S. 


As Media Director for The Forbes Group, supervised national coupon insert plans and tracking analysis for PIZZA HUT, LONG JOHN SILVER, DUNKIN DONUTS, Hardee’s, TCBY, California Pizza Kitchen, IHOP, Morrison’s Cafeterias.
For the International Division of DR PEPPER, created and produced quarterly newsletter to bottlers and researched, created and supervised production of their first Marketing Manual, complete with advertising materials for use by franchised bottlers outside of the U.S.                                          

Represented soft drink bottlers of PEPSI COLA, DR PEPPER, SEVEN-UP in nine Oklahoma and Texas DMA markets for over 20 years. Utilized annual co-op broadcast plans to leverage added value promotions with stations, other partners to increase media impact. During one three-year period, a bottler investment of $370,000 resulted in $745,000 of media exposure.


Created and produced advertising materials for SONIC DRIVE INS and organized local franchisees and represented the first Sonic Media Co-operatives
in Austin, Baton Rouge, Dallas and Oklahoma City.


In addition to advertising agency experience, for twenty years Pete Rozier served as the political media consultant/campaign strategist and creative director to dozens of political candidates for Congress, Senate, Governor and other state and local races.

With a batting average of 780, winning 32 of 41 General, Runoff and/or Primary elections. Most in Oklahoma, unless noted.

In 1994-BILL BREWSTER, US Congress; DAN WEBBER, US Congress; DAVID McBRIDE, Lt Gov. 1992-BILL BREWSTER, US Congress; CODY GRAVES, Corp Comm; CALVIN ANTHONY, State House. 1990-DAVID BOREN, US Senate-83%; BILL BREWSTER, US Congress-80%.

In the 1980’s-DAVID STEWART, US Congress (AR); BOB ANTHONY, Corp Comm; RON NORICK, OKC Mayor; MIKE TURPIN, Governor; GERALD GRIMES, Insurance Comm; DAVID BOREN, US Senate; DAN LANE, US Congress; PATRICIA ROBINSON, District Judge; ROBERT S. KERR, Jr, US Senate.

   In the 1970’s—JOHN ARTHUR EAVES, Governor (MS); DAVID BOREN, US Senate; GERALD GRIMES, Insurance Comm; TOM DUNLAP, US Congress; DAVID BOREN, Oklahoma Governor.




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